1952 was the the last year for the popular Chevrolet series called Styleline and Fleetline. New for 1953 were Specials, Deluxe and Belair trim.
Chevrolets with "Special" level features and trim were called the One-Fifty models. Chevrolets with "Deluxe" level features and trim were called Two-Ten models. The number coming from the numerical series code.
The 1953 Chevrolet trim level Bel Air was a designation, first introduced in 1950. In 1953 it was applied to a 4 door sedan, 2 door sedan, 2 door hard top and a 2 door convertible and was Chevrolets top of the line.
1953 Chevrolet Bel Air Sport Coupe
If its beauty you want take a look at the low, long, smoothly rounded lines of the 1953 Chevrolet! said one 1953 Chevrolet advertisement. See the superbly styled interiors and exteriors of its new Fashion-First Body by Fisher said another.
The 1953 Chevy was indeed new with the 150, 210 and Belair models as they were the most changed Chevrolet since 1949. Chevrolet stylist Carl Renner dressed up the 1953 bodies with fresh sheet metal, a revised C-pillar window and replaced divided windshields with one piece glass.
New styling details included lots of chrome such as a new chrome hood ornament or hood bird, nose nameplate or Chevy crest and a new grille. The grille can be described as a horizontal chrome bar with three vertical bullets and circular parking and turn signal light housings at each end. The grille was framed by a strong rounded chrome bumper along the lower edge and a hood bar of die-cast chrome on top.
1953 Chevy 210 4 Door Sedan
1953 Chevrolet rear chrome bumper and bumper guards matched the front chrome bumpers. Taillights had a new interesting look and shape. The rear Chevrolet crest matched the front. With more advanced features than any other Chevrolet in history these 1953 Chevy's were entirely new through and through thanks to GM stylist.
1953 Chevy 150 4 Door Sedan
Dealers were introduced to the 1953 Chevrolets on January 9, 1953. It's going to be a great year to buy a 1953 Chevy! said an advertisement in the January 3, 1953 issue of The Saturday Evening Post. Seventeen different models were produced, the most ever offered by GM and Chevrolet. A total of 1,477,287 units were sold by Chevrolets in 1953. All the beautiful models reflected the presence of new chief engineer at General Motors Ed Cole. Where he teamed up with Harry F. Barr to build the 1953 Chevrolet, then the 1954 Chevrolet.
1953 Chevrolet Bel Air Restored
1953 Chevrolet Bel Air
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This site is © Copyright Farber and Associates, LLC 2006-2013, All
This site is © Copyright Farber and Associates, LLC 2006-2013, All Rights Reserved